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DrivingSales Webinars

Showcasing the most experienced and knowledgeable presenters to support your continuing education in the automotive business. Keep yourself in the loop.

WEB TRAINING: 
Convenience Wins:
5 Tips to Improve the Customer Experience

October 2, 2018

1:00 pm EDT / 10:00 am PDT

Online shopping has changed the way that consumers behave. With the rise of sites such as Amazon, Ebay and Etsy consumers now expect the same effortless experience at your dealership. Convenience now tops the list of consumer expectations and dealers that aren’t catering to these expectations will be passed over for those that do.

In this webinar, we will discuss how your business can compete in today’s convenience economy and meet the expectations that consumers now have.


Key takeaways:

  • How to establish a convenient customer experience
  • Best practices for your web presence
  • Tips to make payments easier for customers
  • Which communication channels your business needs to be using
Chase Richardson 300x300

Chase Richardson

Sr. Regional Sales Director

Podium



Chase Richardson is a Sr. Regional Sales Director at Podium, a SaaS platform that helps local businesses interact with their customers through SMS text messaging and influence purchase decisions by streamlining the collection and management of online reviews. Richardson has a wealth of experience in the Automotive and Dealership space starting at InsideSales.com where he worked in business development and as an account executive. He’s also a 6 year veteran of the US Army where he served as an ammunitions specialist for Apache Helicopters. Richardson enjoys riding motorcycles and spending time with his wife and two sons.

Rob Mayfield 300x300

Rob Mayfield

Product Marketing Manager

Podium



Rob Mayfield heads up product marketing at Podium, a SaaS platform that helps local businesses interact with their customers through SMS text messaging and influence purchase decisions by streamlining the collection and management of online reviews. Mayfield is very experienced in both customer acquisition marketing and internal customer marketing from his time at Instructure and Podium. Mayfield has a BS in Marketing and a minor in Political Science from Brigham Young University