Archive:3 Keys to Optimizing your New Car Inventory
Franchise dealerships across America have over 3.7M new vehicles in current inventory with a net value of over $160 Billion. On July 26 Brian Finkelmeyer showed Dealers how they can improve return on invested capital from their new vehicle inventory by:
• Using Live Market Data to make better informed stocking decisions
• Pricing vehicles with greater frequency and market precision to maximize gross and minimize aged inventory
• Applying a “sales turn” vs. a “just send me
back a similar unit” mindset to dealer trades
Brian Finkelmeyer serves as the Director of Conquest Business Development at vAuto. In this role, he is responsible for helping Dealers improve new vehicle inventory management practices. Brian has over 20 years of experience in the new car industry. Prior to vAuto, Brian spent 18 years with Nissan North America in a variety of sales leadership positions. Brian was recognized as a Chairman’s Award recipient for his work on optimizing vehicle mix while at Nissan.
Brian is a graduate of the University of Wisconsin-Madison. He lives in Nashville with his wife and two children.