Amplify Your Sales With YouTube Advertising
May 23, 2017 1 pm EDT / 12:00 pm CDT
Join us for this webinar with L2TMedia and Google!
YouTube reaches 91% of internet users and is the second-largest search engine in the world. Use YouTube to reach car shoppers doing research for their next car. Online videos drive action — 46% of people watching videos visit a dealership!
– How critical online video is to your marketing mix.
– Videos can be used in multiple ways.
– Include YouTube in your marketing budget.
Aaron currently serves as the Senior Field Consultant for L2TMedia, based in Chicago. He has been in the auto industry for three years, after serving an 11-year career with the US Navy. While in the Navy, he learned that he didn’t love flying, and he talked too much for radio conversations. Aaron recently finished his MBA from Trident International University, and he looks forward to helping automotive professionals succeed with digital marketing. He is married with two daughters, loves music, CrossFit and unfortunately, is a big Cleveland sports fan.
Kelly McNearney is Google’s Senior Automotive Retail Strategist based in Venice, CA. She coaches automotive clients on Google’s wide range of solutions including Google Search, YouTube, programmatic and mobile. Her mission is to help automotive retailers make the most of the web by reaching in-market shoppers with the right message at the right time. She has conducted keynote addresses at Digital Dealer, DMSC, NADA, the Google Automotive Retail Summit and numerous OEM national dealer meetings and conferences.
Prior to joining Google, Kelly spent 9 years at ESPN creating and selling multimedia sponsorship packages for sports advertisers. Kelly is a graduate of the University of Kansas with degrees in Journalism and Spanish. She is a thinkLA Person of the Year award winner and is the SoCal regional lead on GoogleServe, Google’s annual volunteerism initiative.