Dive Into Data: 3 Steps to Making Data Driven Decisions at Your Dealership
Many dealers are overloaded and overwhelmed with data. So much so they don’t even know where to begin when starting to
look at the data. Despite that, in an ever digital-focused marketing world, data really should be driving every decision you
make with your marketing and advertising at your dealership.
In this webinar, we will focus on how to implement processes to consistently collect data, what to do with the data once you
have it, and how to translate that data into action at your dealership.
View this archived webinar to learn:
– How to make analytics a priority for your business, have someone at your dealership in charge of consistency
analyzing your data.
– Three things you should be looking for when you are analyzing your data
– How to translate your findings into action at your dealership.
Dave Harmer has been a Automotive Digital Strategist for over 16 years and has helped many Dealerships across the United States meet and exceed their online goals in many different facets. Dave was the first Sales Executive with Dealerfire and assisted Dealerfire in all areas of the incredible growth and success of the Dealerfire Team and Platform. Dave is also Owner of Krush Digital LLC which provides Software Solutions to improve practices and sales for Dealers across the United States.
Contact Dave Harmer – (210) 204-3857.
Michael has been a Digital Strategist at LotLinx for a year and a half, where he works with dealerships across the country to analyze their digital data and to run strategic marketing campaigns. As a Google Analytics and Google Tag Manager guru, he has helped companies in various industries implement digital measurement tools to answer business questions and make smarter marketing investments. He graduated from the University of Notre Dame as a Pre-Med major, but now spends his time diagnosing and curing dealerships’ digital problems.
Contact Michael Duggan – (312) 971-9317