HCM          University          Data          Community          Vendor Ratings          Events          News

DrivingSales Webinars

Showcasing the most experienced and knowledgeable presenters to support your continuing education in the automotive business. Keep yourself in the loop.

WEB TRAINING: 20 Tips to Use Ads, AI, and Social Media to Supercharge Your Sales

August 16, 2018

1:00 pm EDT / 10:00 am PDT

From discovery to purchase, your customers have changed the way they buy and service their vehicles. They're on social media, searching for you and Google, shopping on Facebook Marketplace, and expect immediate responses - - not by phone or email. 89% of consumers prefer to communicate through messaging - -whether by cell phone or a messaging app, like Facebook Messenger. Ads, AI, and social media influence every part of the consumer journey and drive more traffic to your showroom and service lane. Get our top 20 tips to use targeted social ads to reach customers, AI to streamline operations and sell more with less staff, plus social media's hottest shopping site - - Facebook Marketplace to supercharge your sales!

Key takeaways include:

  • How to look better in Google search results
  • Ways to use artificial intelligence to improve the customer experience
  • How to implement intelligent messaging for 24/7 communication
  • Why you should use Facebook Marketplace to sell vehicles
  • Best new social ad formats that drive sales


Amber Jamison

Director of Inside Sales

Digital Air Strike

Amber Jamison is the Director of Inside Sales at Digital Air Strike leading a team of 39 sales executives and managers and helping the company achieve exponential growth. Prior to joining Digital Air Strike, Amber worked at Yodle and Bank of America. She holds a Bachelor of Arts from the University of California, Los Angeles.


Jeff Cole

Managing Director, Chat & Engagement

Digital Air Strike

Jeff Cole is the Managing Director of Engagement Solutions at Digital Air Strike. He works with DAS's Product/IT teams to create solutions that help dealers connect with their customers on all platforms by employing artificial intelligence. Prior to joining the company, Jeff was the Co-Founder and CEO of Path, an A.I. powered messaging platform and was an Alternative Investment Analyst at Credit Suisse in New York City. He graduated cum laude from Princeton University with an A.B. in Politics and a Certificate in Political Economy.