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DrivingSales Webinars

Showcasing the most experienced and knowledgeable presenters to support your continuing education in the automotive business. Keep yourself in the loop.


Time is Money:

The Power of Omnichannel Commerce

This exclusive DrivingSales webinar, presented by Roadster, reveals that customers are left alone every 20 minutes during the car buying process. Learn how this impacts customer satisfaction, and explore technology solutions that can increase CSI while making your sales team more efficient. Time is a precious commodity — so, you aren’t going to want to miss this!

Webinar Takeaways:

1.​ Understand the quantifiable impact of leaving customers to their own devices

2. Explore ways to save time, improve processes and increase customer satisfaction

3. Acquire best practices from dealers (and sales people) who use Omnichannel Commerce to streamline the experience for everyone involved

Michelle Denogean

Chief Marketing Officer


Michelle has been at the forefront of digital marketing for more than 15 years as a thought leader and practitioner. At Roadster, she oversees all marketing and analytics efforts. Prior to that, Michelle set CMO at Edmunds, where she led the integrated brand vision and set the marketing agenda for both consumer and dealers audiences. Before Edmunds, Michelle held executive roles in marketing and product leadership at eHarmony and Move.com. She is an alum of UCSD and holds an MBA from Pepperdine University.