Reaching More GM Intenders with Paid Search & Display
In this archived webinar for GM DEALERS, iMR Turnkey Partner Showroom Logic brought their Founder & CPO Patrick Bennett to share never-before-seen data on the General Motors consumer. Looking closely at digital shopping trends for Chevrolet, GMC, Cadillac, and Buick, Patrick showed specific strategies and case studies from forward-thinking GM dealers that help will you create a more effective digital marketing strategy.
View this archived webinar to learn:
• The best-performing keywords to reach GM consumers
• What ad copy is driving results for core GM makes & models
• The most effective landing pages for digital traffic
• Saving precious ad dollars with zip code targeting
Patrick Bennett founded Showroom Logic in 2009. His industry-revolutionizing AdLogic and ZipDriven platforms have set the standard for innovation in automotive digital marketing. In his dual role as Founder and Chief Product Officer, Patrickâ€™s love of marketing and technology have helped him create consumer-oriented solutions that solve real problems. He has been a guest speaker at several Universities, as well as at several popular marketing events, including SMX, Digital Dealer, & DrivingSales.